Clarence Brantley has owned and operated a used car dealership and repair shop in Georgia since 1995, which means he is well-versed in what it takes to not only get such a business off the ground, but also to make it sustainable over a long period of time. If you are interested in starting a dealership of your own, it is important to keep all of these tips for success at the forefront of your mind.
Be An Expert
If you don’t have the passion required to learn every little thing you can about the vehicles you’re selling and the business that you aim to operate, it is unlikely that you are going to experience success as a used car dealership owner. Learn as much about cars as you can and keep your knowledge up-to-date so you always know what you are buying and how much you can sell for.
Get A Great Team
The salespeople at your dealership are going to be vital if you are to be a success, so it is important to hire the right people for the job. Good salespeople are determined, honest, smart and competitive, so look for all of these qualities while conducting interviews. Furthermore, be sure to set targets and analyze performance to keep your salespeople on their toes.
Be Honest
Greenbrier Motors, which is owned by Clarence Brantley, has built a strong reputation for honesty and quality over the years. It is very difficult to rebuild your dealership’s reputation if people think that it is dishonest, so avoid this issue by always being completely truthful in your dealings with customers.
Be An Expert
If you don’t have the passion required to learn every little thing you can about the vehicles you’re selling and the business that you aim to operate, it is unlikely that you are going to experience success as a used car dealership owner. Learn as much about cars as you can and keep your knowledge up-to-date so you always know what you are buying and how much you can sell for.
Get A Great Team
The salespeople at your dealership are going to be vital if you are to be a success, so it is important to hire the right people for the job. Good salespeople are determined, honest, smart and competitive, so look for all of these qualities while conducting interviews. Furthermore, be sure to set targets and analyze performance to keep your salespeople on their toes.
Be Honest
Greenbrier Motors, which is owned by Clarence Brantley, has built a strong reputation for honesty and quality over the years. It is very difficult to rebuild your dealership’s reputation if people think that it is dishonest, so avoid this issue by always being completely truthful in your dealings with customers.